Search engine marketing (SEM) is Internet marketing that promotes websites in search engine result pages (SERPs). When a company uses SEM to find prospects, it is typically buying paid search listings through Google AdWords, Yahoo Search Marketing and Microsoft adCenter. In 2006, American  advertisers spent $9.4 billion on search engine marketing. SEM is the fastest growing form of advertising for 2 simple reasons. It is affordable for businesses small and large, and it works!

A little background... as the number of websites on the Web increased in the 1990s, search engines were created to help people find information quickly. Search engines developed business models to finance their services, such as pay per click (PPC) programs offered by Goto.com in 1998 - when we began buying these advertisements for clients. Goto.com was purchased by Yahoo in 2003, and now offers paid search opportunities for advertisers through Yahoo Search Marketing. Google began to offer advertisements in 2000 through the Google AdWords program, and is the top provider for your company to get started with today.

We have been buying direct-response media for clients since 1993. So we know more about driving sales than any other agency in the field. Our pricing is competitive. Plus, we understand target-marketing, to generate response for your unique business. You don't need to settle for a computer geek that recently decided to be a Pay-Per-Click consultant. The direct marketing professionals that can help you grow your business are right here, at inQubator.

Your inQubator pay-per-click search engine advertising campaign is set up and managed for optimal results and maximum sales. We handle the details including campaign creation, daily management, continued strategic optimizations and monthly reporting.

inQubator Keyword Research
We do exhaustive keyword research on your business, industry, competitors and the keyword search records and create a list of the best keywords. This keyword list can include keyword phrases with four or more words.

inQubator Ad Writing & Testing
Our adwords experts excel in writing and testing superior ad copy. Even minor adjustments in ad copy can result in dramatic shifts in sales and leads. With our detailed ad copy research we are able to maximize your click-thru rates, bringing you the lowest overall cost-per-clickthru (CPC).

inQubator Tracking, Analysis, & Reporting
We use in-depth tracking and reporting tools  to track the individual keywords that produce the most response. Using this data to reallocate  your budget to the most responsive keywords, while lowering bids to improve campaign results and efficiency. You are emailed a detailed report monthly  that shows you all the information needed to understand how your campaign is performing.

inQubator On-Going Management & Optimization
Your Adwords management expert will ensure that your campaign stays a powerful source of your business growth each month by scrutinizing and evaluating the success of your overall keyword list. Managing your Adwords campaign on a regular basis is critical for a successful and profitable PPC campaign.  inQubator finesses your campaign on an on-going basis for maximal results so you can become a top player in your niche.

 

Choose inQubator® as your Google AdWords agency.

If you want more business, AdWords is the way to get more prospects to see your marketing message. We focus on getting the right prospects to your website for the smallest cost - that's what successful AdWords management is all about.